We help you support and improve wine sales to your target markets, with our experienced insights on agency management, planning and marketing.
Strategic Business Planning
We provide guidance and insights on all aspects of agency management for small importers to facilitate your overall business planning or provide input and expertise for specific projects.
We can advise on or work with producers to manage their expectations and establish good communication and cooperation, to have the right resources and information in place in support of your sales and marketing.
We can offer targeted communication to launch and support your wines via our extensive network of UK trade and press and provide insights on best practice to clearly communicate your specialist portfolio.
The Producer Toolkit: a structured and interactive approach to help small producers stand out in the UK wine market.
We capture that which is benchmark and unique, all the relevant technical and factual, as well as engaging and descriptive information. Their ‘Story’ is crystallised and communicated in two professional presented, simple formats, entirely tailored to you or your producer:
We can offer linguistic support in both French and Spanish.
Import strategy and planning:
Organisational systems and structuring:
Considerations for good strategic marketing to maximise working with your producers:
Organisation and structure of your internal marketing systems to develop and maximise your resources in support of sales:
We can also offer guidance on creation and delivery of specific promotional activity including all aspects of event planning & organisation, tastings, seminars, dinners.
We can offer targeted communication to launch and support your wines via our extensive network of UK trade and press. We provide insights on best practice to clearly communicate your specialist portfolio.
A systematic approach to covering the groundwork for good communication in support of your sales initiatives:
Structure and systems to facilitate internal and external communication: